What drives me: Making people’s digital lives easier so they can focus on the important stuff. I get huge satisfaction from removing obstacles that otherwise create friction and frustration.
I am fascinated by: The intersection of design, marketing and human behaviour and how these worlds meet somehow in User experience (UX)
The values that most represent me: Respect, kindness, empathy, positivity and above all curiosity.
From the future i expect: Humans to rediscover their connection to nature whilst embracing technology to stay connected with society.
yumeda is: An amazingly diverse team of young, ambitious and mission-driven people. Each person brings their own distinctive view point and ideas to the table.
I am working Design: I love it when things just work.
Good Design: When no-one notices your work! It’s what goes on behind the scenes to ensure a seamless user experience.
A good connection with a client means: Having enough mutual trust to be able to try different things, that’s how progress is made.